What we do: Planning

Brand strategy, communications and media planning, ensuring insights are actioned in the execution:

  • Brand character development
  • Brand manifestos
  • Brand archetype evolution
  • Cultural insight and "expression" decoders
  • Communications and media planning across the channel mix
  • Data collation and curation
  • "Single-view of the customer" planning
  • Big/long brand idea development
  • Brand receptivity and activation
  • Packaging development

THE HARE SYMBOLISES CREATIVITY & PLANNING.

"We weave stories from stars and we hum with creation. We fashion and furnish and make with our dreams. We paint with bright lights on the walls of invention, with knowledge and insight to spark our ideas. Inspired by locked doors that lead to 'what could be', our stories evolve and they sing and they live."